Did Adidas Make the Right Call Dropping Kanye West?
Did Adidas Make the Right Call Dropping Kanye West?

Did Adidas Make the Right Call Dropping Kanye West?

Tags
BrandingBrand Fails
Date
October 31, 2022
Ep #
46
Guest

Mohammed Mohammed

Listen Now:

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Episode Summary

Our Producer Momo joins the show to analyze the impact of Adidas dropping Kanye and what lessons we can learn from the incident.

Key Lessons

  • Customers nowadays want the brands they buy from to share their values
  • When Crisis hits, acknowledge the issue and overcorrect